BV Corporate

Our differentiated culture, which lives through the individual and collective talent of each team member, makes Brain Value unique. Differentiation is an integral part of the promise Brain Value makes to its clients, and to their experience of Brain Value.

At the heart of our culture, there are our values, which guide our actions and enable us to stay on course. Ultimately, each person here is a bearer of these values.

Requirement

Quality driven and focused on results to target maximal client satisfaction.
Commitment to high quality work standards by each team member.
Respecting the ethical principles attached to our profession.
Saying no to « mediocrity » and always questioning whether more can be done.

Passion

Commitment and dedication are the fruit of daily passion.
Passing on our experience and ‘taking’ others with us.
Experiencing as much pleasure as possible working in an exciting field, at the crossroads of marketing, consumption and cross-culturalism.
The world is changing, it is a new place to discover…where intellectual curiosity and open-mindedness moves through us and others.

Benevolence

Exercising empathy.
Encouraging while also showing a benevolent gaze on our collaborators’ work, and gratifying progress.
Listening: favouring dialogue, sharing, availability.
Respecting each individual and all differences.
Motivated by a good team spirit.

Innovation

Showing open-mindedness and creativity, in order to question establishment and give birth to innovation.
A state of mind: an eagerness to challenge and disrupt established conventions and approaches, somewhat taken for granted.

Autonomy

Being in line with Brain Value’s entrepreneurial culture.
Demonstrating responsibility, taking initiatives, driving projects forward.
Trusting: delegating and empowering, while guaranteeing quality.

By our ethics and the training provided to our collaborators.

Through our IT system conceived to conserve data security (segregated access to servers, encryption of files, deletion of files after use, backing-up of data, etc…).

Through our commitments and our processes:

Commitment to using confidential data only within the boundaries of our collaboration with clients and implementing protections to prevent their diffusion.
Commitment to not communicate confidential information to a third party without written consent from the original party.
Commitment to limit the use of confidential data in order to prevent their diffusion and to assure that they are only used by those people for whom they are necessary.
Implementation of code names per project and for innovation products.
Establishment of security measures during travels with confidential materials.
Restitution to our clients or destruction of the entire entrusted material, in France and in any country where we intervene, including destruction of documents.
Signature of Confidentiality Agreements (NDAs) with our clients.
Commitment from our partners (recruitment, facilities, local institutes) to respect the same pledges.

We have particularly implemented the following elements:

Nomination of a DPO
The implementation of a consumer data base to guarantee that all consumer information which is no longer relevant is deleted.
The setting-up of technical measures to avoid the loss, alteration or destruction of any file containing personal information.
The implementation of internal processes (passwords, use of secure servers…) to avoid any data leaks.
Verification that our providers (recruiters, focus group facilities, partner institutes…) are Data Compliant.
The confidentiality of the data that we treat is extremely important. Thus, our IT processes have been conceived to avoid any risk of leaks: segregation of data, destruction of sensitive data after a study, passwords protecting the access to files… This reinforced security policy has been validated after audits performed by several major groups.
The implementation of internal processes (passwords, use of secure servers…) to avoid any data leaks.

Brain Value, a dynamic for growth, set in powerful values

Presentation

Brain Value’s
key figures

2003

2 branches

50

100%

70%

3x

Values Our Values

Requirement

Passion

Benevolence

Innovation

Autonomy

Ethics & GDPR Ethics & GDPR

Brain Value applies a policy of security and confidentiality, in conformity with its clients’ expectations concerning their sensitive data

We are particularly attentive to confidentiality and the respect of personal data.

Confidentiality:

IT security, respect for personal data and GDPR